About Us

FoaMasters International Limited has a rich and enduring history in the foam production industry, with origins dating back to 1964. It was during this year that the group's visionary founder, Cheong Fok Kok, along with his family, established the Southeast Asia Latex Products factory in Macau SAR. This venture marked the inception of their journey into the production of latex products, setting the foundation for what would become a thriving enterprise.


In 1974, recognizing the evolving market demands and opportunities, the group strategically shifted its focus to the production of polyurethane foam. This pivotal decision led to the expansion of their operations, with the establishment of branches in Guangdong, Zhejiang, and Hubei provinces of China, as well as in Vietnam, Indonesia, and several other locations. This expansion not only increased their production capacity but also solidified their presence in the Asian market.


In recent years, under the dynamic leadership of the group's two co-CEOs, FoaMasters has been proactive in pursuing continuous development and innovation. Beyond the core focus on foam production, the group has successfully diversified into the finished product markets, specifically targeting mattresses and sofas. This strategic diversification has allowed the group to tap into new consumer markets and broaden its product offerings.


Currently, FoaMasters operates an impressive network of seven foam factories, two sofa factories, and one mattress factory. This extensive infrastructure supports an annual foam production capacity exceeding 60,000 tons, reflecting the group's robust manufacturing capabilities. The group's annual output value approaches a remarkable 2 billion yuan, underscoring its significant contribution to the industry.


The variety of foam produced by FoaMasters is extensive and includes conventional foam as well as specialized types such as flame-retardant, shock-absorbing, anti-static, anti-yellowing, high-resilience, slow-rebound, PU mesh, and PU mold-formed foams. These products are integral to a wide range of industries, including furniture, automotive, clothing, bedding, toys, gloves, helmets, safety apparel, and strollers. This diverse application demonstrates the versatility and adaptability of FoaMasters' products.


To ensure the highest quality standards, FoaMasters sources high-quality raw materials from world-renowned chemical manufacturers, including BASF, Shell, Covestro, Dow Chemical, and Wanhua Chemical. This commitment to quality has positioned the company's products as highly sought after in the Chinese mainland market. Moreover, their finished products, particularly mattresses and sofas, are exported and sold across Asia, Europe, and the United States, highlighting the global appeal of their offerings.


FoaMasters maintains strong, cooperative relationships with a prestigious clientele that includes industry leaders such as BYD, Honda, XPeng Motors, Geely Automobile, Nissan, IKEA, DOREL, RTG, and Jianwei Furniture. These partnerships are a testament to the trust and reliability that FoaMasters has cultivated over the years.


The company has achieved significant milestones in quality assurance, having passed the ISO9001, ISO14001, and TS16949 system certifications. These certifications underscore FoaMasters' dedication to providing high-quality products and services to their clients.


FoaMasters is deeply committed to the philosophy of "unceasing endeavor and the relentless pursuit of perfection." The group aims to "set the trend with creative and fashionable products, and to share a healthy, comfortable, and eco-friendly lifestyle with our clientele." This commitment drives their innovation and positions them as leaders in the industry, continually striving to meet and exceed the expectations of their diverse customer base.


Vision

Our mission is to lead trends by offering creative and stylish products that enhance your lifestyle. We aim to share a healthier, more comfortable, and eco-friendly world with you, focusing on innovation and sustainability.

Mission

Every foam starts with Foamasters. 

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“Our Values”

Integrity

Commit to being honest and trustworthy in all interactions, building a company that reflects these core values.

Care

Prioritize people by creating a supportive environment and fully committing to their well-being.

Attitude

Pursue excellence relentlessly, focusing on continous improvement and refinement.

Teamwork

Trust in the collective wisdom of our team to achieve great things together.

Dream

Believe in our abilitiy to realize our dreams and turn visions into reality.

Approach

Break away from conventional thinking to find innovative, practical solutions.

Quality

Uphold high standards by not accepting or producing defective products. 

Service

Focus on delivering exceptional customer service that truly meets their needs.

Innovation

Encourage continous learning and innovation to propel growth and progress.

Gratitude

Cultivate a spirit of gratitude, appreciating every opportunity and connection.


Our History

  • 1964

    Southeast Asia Foam Rubber Limited is established in Macau, laying the foundation for Foamasters's future growth.

  • 1974

    The company introduces advanced sponge production technology, enhancing our manufacturing capabilities.

  • 1990

    South Asia Polyurethane Products Manufacturer Ltd. is established, marking a significant milestone in our expansion.

  • 1997

    We successfully acquired Foamtech Polyurethane Foam Manufacturer Co., Ltd.

  • 2000

    Chiya Foam Joint Stock Company is established, signaling our entry into the Vietnamese market.

  • 2003

    Heshan First Asia Polyurethane Products Co., Ltd. is founded. 

  • 2004

    We entered the mattress market, diversifying our product offerings and expanding our business scope.

  • 2005

    Dongguan FoamTech Polyurethane Foam Manufactory Co., Ltd. is established.

  • 2007

    Jiashan Foamtech Furniture Ltd. is established.

  • 2009

    We successfully ventured into the sofa market, further broadening our product line and market presence.

  • 2017

    Superfoam Vietnam Ltd. is established, solidifying our presence in the Southeast Asian market.

  • 2019

    Vietnam Fengyue Sofa Co., td. is founded, strengthening our position in the sofa manufacturing sector

  • 2020

    Xiao Gan Foamtech Polyurethane Foam Manufactory Co., Ltd. is established. 

  • 2021

    PT Champion Mattress Indonesia Manufacturing is established, expanding our global reach and reinforcing our leadership in the mattress industry.

Leadership Team

Shi Zhiying

General Manager of Chiya and Superfoam Vietnam

Edmund Chen

General Manager of Dongguan and Xiaogan Foamtech

Guo YanXiang

General Manager of First Asia China

Guo Yansheng

General Manager of Jiashan Foamtech

Huang A Zhang

General Manager of Dongguan Advantech

Johnson Lim

General Manager of PT Champion Mattress Indonesia

Guo Jihui

Deputy General Manager of Zhongshan South Asia

Mark

Deputy General Manager of PT Champion Mattress Indonesia

Zhou Cailiang

Deputy General Manager of Dongguan Foamtech

Honorary Qualifications

Patent certificate Certificate of Honor